DNA build tough dog gear in North East England.
The origins of the business are in the heart of this proud and industrious region, the heritage and legacy of which underpins a dogged commitment to producing quality equipment that will stand the test of time.
ASCENT FIGURE of 8 PULL-TRAINING LEAD LONG "The Ascent Figure of 8 is a dual-purpose rope lead, that can be used as a head-collar for pull-traini...
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ASCENT ROPE LEAD "The Ascent Rope Lead is a British-manufactured rope lead, that is both strong and lightweight, reassuring your connection to yo...
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ASCENT SLIP LEAD BAM BLUE "The Ascent Slip Lead is a great collar-and-lead combo, with the added benefit of the DNA Stay-Put Slider, ensuring a r...
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EXPLORER LONG LINE W/H BLK "The Explorer Long Line is great for mantrailing (on the no handle version) or recall training, or just to keep a secur...
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DNA SUMMIT SIGNATURE RANGE MOORLAND HARE COLLAR The Summit Signature Collar is a stylish, British- Made, collar that looks great on its own or to ...
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ROAD TRIP ANCHOR TETHER PLUS Keep your furry friend safe during your next road trip with the Road Trip Shock Tether by DNA Safety Gear. This innov...
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ROAD TRIP HEAD REST TETHER Take your furry friend on a safe and stylish road trip with DAN Safety Gear's Road Trip Head Rest Tether Dog Puppy Lead...
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ROAD TRIP SEATBELT TETHER PLUS Hit the road with your pup safely secured thanks to DNA Safety Gear's Road Trip Seat Belt Tether! This car leash do...
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ROAD TRIP SHOCK ANCHOR TR PLUS Take your pup on the ultimate road trip with the DNA Safety Gear Road Trip Shock Anchor Travel Leash. This sturdy c...
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ROAD TRIP SHOCK TETHER PLUS Take your pup on the ultimate road trip with the DNA Safety Gear Road Trip Shock Tether Travel Leash. This sturdy car ...
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SUMMIT SHOCK LEAD EXTENSION Extend your puppy's leash with DNA Leashes Summit Shock Lead Extension. With anti-shock technology, your pup can explo...
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SUMMIT ANTI-SHOCK LEAD 0.75-1M The DNA Summit Anti-Shock Lead is a rugged bungee line, that can help absorb sudden jolts between you and your dog....
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SUMMIT SHOCK 2M CANI-X LINE Take your pup to new heights with DNA Leashes Summit Shock 2M Cani-X Line! This lead is perfect for training your canin...
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SUMMIT ANTI-SHOCK LEAD 0.75-1M The DNA Summit Anti-Shock Lead is a rugged bungee line, that can help absorb sudden jolts between you and your dog....
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SUMMIT PRO LEAD CAUTION LEAD 1M Help you & your dog have a carefree walk. Alert those you meet on the way and inform as to how you would like ...
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SUMMIT PRO LEAD DO NOT FEED LEAD 1M Help you & your dog have a carefree walk. Alert those you meet on the way and inform as to how you would l...
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SUMMIT PRO LEAD DO NOT PET LEAD 1M Help you & your dog have a carefree walk. Alert those you meet on the way and inform as to how you would li...
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SUMMIT PRO LEAD NERVOUS LEAD 1M Help you & your dog have a carefree walk. Alert those you meet on the way and inform as to how you would like ...
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SUMMIT PRO LEAD NO DOGS LEAD 1M Help you & your dog have a carefree walk. Alert those you meet on the way and inform as to how you would like ...
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SUMMIT PRO LEAD REACTIVE LEAD 1M Help you & your dog have a carefree walk. Alert those you meet on the way and inform as to how you would like...
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SUMMIT PRO LEAD RESCUE LEAD 1M Help you & your dog have a carefree walk. Alert those you meet on the way and inform as to how you would like y...
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SUMMIT PRO LEAD TRAINING LEAD 1M Help you & your dog have a carefree walk. Alert those you meet on the way and inform as to how you would like...
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SUMMIT ANTI-SHOCK LEAD 0.75-1M The DNA Summit Anti-Shock Lead is a rugged bungee line, that can help absorb sudden jolts between you and your dog....
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